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Friday, July 21, 2006

Mishpacha Magazine, the terse new voice of the Jewish family



The ultra-Orthodox public has its own publishing family, the Paleys. Their flagship publication is Mishpacha (Family), a magazine whose sales have soared from 7,000 copies a week 10 years ago to almost 45,000 copies today. Slightly more than half the copies that are sold come out in three editions in English, and are distributed in Israel and abroad. Publisher Eli Paley is also now starting to plan a French edition.

The success of Mishpacha is especially noteworthy in light of recent changes in the Haredi press: It is no longer the "positive" and "responsible" press of the past, but an aggressive one that attacks anyone who thinks differently, including people who don't publish news items. Mishpacha does not attack as a matter of principle. If in the past the Haredi press claimed that instead of an ethics committee, it had a so-called spiritual committee, the writers of this weekly promise to abide both by the ethics code of the Israel Press Council and by the dictates of the spiritual committee. In the event of a clash, the spiritual committee takes preference, of course.

Mishpacha was founded as a monthly in December 1987, and marked the first attempt to publish a Haredi magazine. The monthly became a weekly at the beginning of 1991. The founder and first editor was Asher Zuckerman, a blunt and outspoken journalist. Zuckerman was the partner of Haredi contractor and wheeler-dealer Yehuda (Yudke) Paley. The publication piled up debts, and the partnership disbanded. Zuckerman founded the newspaper Hashavua (The Week), which has since become Sha'ah Tovah (A Favorable Time) and gained notoriety for its incitement campaigns in the 1990s against the late prime minister Yitzhak Rabin and Supreme Court President Aharon Barak.

http://www.haaretz.com/hasen/spages/740957.html

Comments:
The article is very kind to describe Yehuda (Yudke) Paley as a wheeler-dealer. He is a devilishly shrewd, well-connected man who will not hesitate to use heavy-handed tactics even as a first resort if it suits him. Don't get involved with him without first consulting excellent counsel. He would be proud to see this description of him.

Someone Who Knows

 

He's in the Chareidi mafia. Yes, there is one!

 

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