Wednesday, May 24, 2006

Rokeach foods sells off substantially all of their assets

R.A.B. Food Group, LLC and Rokeach Food Corporation announced today that R.A.B. Food Group has purchased substantially all of the assets and assumed certain specified liabilities of the privately held Rokeach. The Rokeach brands include, among others, Rokeach(R), Mothers'(R), Mrs. Adler's(R) and Mishpacha(R). Rokeach is also the exclusive importer and distributor of Elite Confectionary products. Terms of the transaction were not disclosed.

Richard A. Bernstein, Chairman and Chief Executive Officer of R.A.B. Holdings, Inc., R.A.B. Food Group's parent said, "The acquisition compliments our company's other food brands and is an exciting growth opportunity. Together with our existing brands we will be a far stronger factor in the ethnic food business, a better resource to our retailers and a complete source of superior ethnic products to our consumers."

R.A.B. Food Group's President and CEO Jeremy J. Fingerman indicated that the "acquisition of Rokeach fits perfectly with our strategic intent to be America's Preferred Specialty Foods Company. It will permit us to broaden our portfolio of category leading brands, which are preferred by consumers and retailers alike. Our products will now be found not only in mainstream supermarkets but also independent kosher food stores. We are extremely excited about this opportunity to increase our product portfolio and grow our brands and categories."

Through its R.A.B. Food Group, LLC subsidiary, R.A.B. Holdings, Inc. manufactures and markets Manischewitz(R), Horowitz Margareten(R), Goodman's(R), Asian Harvest(R), Season(R) and Guiltless Gourmet(R) brand products. R.A.B. Food Group's B. Manischewitz Company is a 118 year old branded food manufacturer and is the nation's largest manufacturer of processed kosher food products including matzos, noodles, crackers, cakes, cookies, soups and processed fish products. For more information, please visit the company's website, www.rabfoodgroup.com.

R.A.B. Holdings, Inc. through its Millbrook Distribution Services Inc. subsidiary is the nation's largest full service independent distributor of specialty foods, health and beauty care products and general merchandise to supermarkets and mass market retailers in 48 states. Millbrook also carries a line of its own private label brands as well as store brands and other special need items for specific customers. For more information please visit our company's website, www.millbrookds.com.


GREAT now maybe they should open (or develop the old Manischewitz wine) a competition to the illegal Jewish Kosher wine monopolist Kedem/Herzog/Royal. They do have the power to compete with them and the people will be very grateful to them for it.


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